Category Archives: Small Business Marketing

Do-It-Yourself B2B Marketing and Communications Tools

Note from Jonathan: You’re busy running your business. How can you possibly keep track of your marketing efforts, especially when the list of available tools gets longer every hour? Our colleague Morrie Goldman penned this helpful list of resources for … Continue reading

Posted in B2B Marketing, Email Marketing, Google, Ideas, Marketing/Communications, Small Business Marketing | Leave a comment

Core Concept: Key Ingredient for Blogs, Facebook and More

Dear Mr. Communicator: Should I blog? Should I be on Twitter? — an executive looking for inspiration When clients ask me these questions, the answer is almost always, “do you have something to say?” In other words, if you don’t … Continue reading

Posted in Blogging, Creativity, Ideas, Marketing/Communications, Small Business Marketing, Social Media | Leave a comment

Business Card is No Longer the First Impression

I’m Proud of My Business Card In the midst of a recent Communications Audit – that’s my term for a brainstorming session and review of marketing materials – a lively discussion developed on the topic of business cards. In this … Continue reading

Posted in Marketing/Communications, Small Business Marketing | Leave a comment