Tag Archives: Jews and Judaism

Facebook – the Ultimate Word-of-Mouth Tool

In a recent survey on synagogue marketing that I conducted, Jewish leaders said word-of-mouth is their most effective marketing technique. In the same survey, they admitted that while they have Facebook pages, they mostly can’t say whether Mark Zuckerberg’s brainchild … Continue reading

Posted in Non-Profits, Social Media | Tagged , , , | 1 Comment

Marketing the Shul: What’s Working and What Needs to Work

Presented to The Future of Jewish Non-Profits Summit, July 11, 2011, Chicago, Ill. When it comes to synagogue marketing (and very possibly marketing churches, too), technology is trumped by the old stand-by: personal contact. Paid newspaper advertising doesn’t seem to … Continue reading

Posted in Non-Profits, Social Media | Tagged , , , , , , | 1 Comment

Black-Eyed Peas Guaranteed 30 Years of Bar Mitzvah Party DJ Play

Mazel Tov! Many, if not most Americans, I’d guess, know this phrase is used by Jews when congratulating other Jews on such happy occasions as weddings, bar mitzvahs and the birth of a child. But, seriously, how did this most … Continue reading

Posted in Humor | Tagged | 4 Comments