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Tag Archives: Jews and Judaism
Facebook – the Ultimate Word-of-Mouth Tool
In a recent survey on synagogue marketing that I conducted, Jewish leaders said word-of-mouth is their most effective marketing technique. In the same survey, they admitted that while they have Facebook pages, they mostly can’t say whether Mark Zuckerberg’s brainchild … Continue reading
Posted in Non-Profits, Social Media
Tagged facebook, Jews and Judaism, social media, synagogue marketing
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Marketing the Shul: What’s Working and What Needs to Work
Presented to The Future of Jewish Non-Profits Summit, July 11, 2011, Chicago, Ill. When it comes to synagogue marketing (and very possibly marketing churches, too), technology is trumped by the old stand-by: personal contact. Paid newspaper advertising doesn’t seem to … Continue reading
Black-Eyed Peas Guaranteed 30 Years of Bar Mitzvah Party DJ Play
Mazel Tov! Many, if not most Americans, I’d guess, know this phrase is used by Jews when congratulating other Jews on such happy occasions as weddings, bar mitzvahs and the birth of a child. But, seriously, how did this most … Continue reading
